The Baseis


Online
Date: Jan 2022 - Ongoing


BackgroundThe Baseis (@thebaseis) is an Instagram page which provides art & fashion knowledge. 

Transforming personal research into slides of images, the account shares precise information at its simpliest in the age of social media where the audience longs for quick and inspiring contents. As the name suggests, The Baseis implies the importance of cultural knowledge as the foundation to understand the world.


RoleKwong documents his findings in the art and culture domains with competencies in research, graphic design, writing and social media management.


Post contents

ContentsThe research topics are inspired by exhibitions, books and movies Kwong has exposed to. For instance, Austrian artist Susanna Fritscher featured during his visit to Ginza Maison Hermès in Tokyo has sparked an interest in understanding her artistic concept.

Video illustration and pronunciation audio are incorporated to facilitate learning for the audience.

© 2024 by Gary Kwong